Champions Campaign Army

Champions Campaign Army is a high-performance squad inside Champions Group / LakeB2B dedicated to operating unlimited, always-on email and multichannel campaigns.

This team will fuel our 2026 Blue Ocean Strategy, transforming us from a data provider into the world’s most powerful Growth Partner — delivering full-funnel activation, demand generation, and deal conversion for clients across 189 countries.

You will join a global elite team responsible for executing:

            • Cold Email Campaigns (highly personalized + AI-assisted)

            • LinkedIn Outreach & Social Selling

            • Meta, Google, and LinkedIn Ads

            • Lead Nurturing & Retargeting

            • ICP intelligence + Intent-driven outreach

Your mission is to generate consistent qualified meetings, drive ROI, and position Champions Group as the #1 choice for growth.

2. WHAT YOU WILL DO

A. Cold Email Outreach (Core Responsibility)

            •           Run unlimited cold email campaigns using warmed-up email systems

            •           Craft hyper-personalized messages using AI + intent insights

            • Maintain strict delivery best practices (domain health, throttling, sequencing)

            • Deploy 1000–5000 targeted emails/day with 30+ lead output per rep

            • A/B test subject lines, messaging angles, CTAs, and sequencing

            • Monitor deliverability, open rate, reply rate, conversion, and inbox placement

B. Multichannel Paid Campaign Execution

            • Run Meta Ads, Google Ads, and LinkedIn Ads across multiple geos

            • Optimize for conversions, retargeting, and pipeline velocity

            • Execute full-funnel demand generation (awareness → MQL → SQL → deal)

            • Operate with weekly testing sprints: creatives → audiences → landing pages

            • Optimize CAC, ROAS, CPL, and CPQL metrics for B2B audiences

C. Social Selling + LinkedIn Growth

            • Send ICP-specific LinkedIn DMs, voice notes, and connection strategies

            • Use AI to track & personalize based on real-time news, triggers, & intent

            • Publish optimized content to create thought leadership for clients & brands

D. Data + Intelligence + Reporting

            • Use LakeB2B’s data ecosystems (intent, technographics, firmographics)

            • Build dynamic ICP lists + segmentations using AI

            • Create weekly campaign dashboards:

            • Open rate

            • Response rate

            • Positive lead rate

            • Qualified meeting rate

            • ROI tracking

E. Client Growth Enablement

            • Join client calls to present campaign insights

            • Act as growth partners, not service vendors

            • Recommend new angles, channels, and GTM motions

            • Deliver measurable pipeline growth every month

3. WHO SHOULD APPLY (THE TOP 1% PROFILE)

Skills & Experience Required

            • 2–10 years in B2B growth marketing / demand generation / performance marketing

            • Proven track record running:

✔ cold email campaigns

✔ LinkedIn automation

✔ Meta, Google, LinkedIn ads

✔ multichannel retargeting

            • Ability to generate measurable pipeline, not vanity metrics

            • Strong understanding of deliverability & domain health

            • Comfort with AI tools for personalization, pacing, and sequencing

            • Strong written English + persuasion skills

4. COMPETENCIES: WHAT DEFINES A CHAMPION

Must-Have Traits

            • High Ownership: Think like a founder, not an employee

            • Speed Execution: Fast deployment and iteration cycles

            • Analytical Mindset: Understand data → act on insights

            • Creative Growth Thinking: Not “run ads” but “scale business”

            • AI-First: Ability to use copilots for real-time messaging personalization

5. KPIs (YOU WILL BE MEASURED ON)

Performance KPIs

            • 30+ qualified leads/month per specialist

            • 3–5% positive response rate

            • 50% inbox placement in warm leads

            • CPL and CAC benchmarks based on industry

            • Weekly new pipeline value creation

Team KPIs

            • Full integration of email + ads + social

            • Build growth playbooks for 25+ industries

            • Enable Champions Group to become the #1 Growth Partner globally

6. WHY JOIN THE CHAMPIONS CAMPAIGN ARMY?

You get to be part of:

            • One of India’s most ambitious global growth missions

            • A team that uses AI + intent data + data intelligence + multichannel execution

            • A path where you can grow into:

            • Campaign Lead

            • Growth Strategist

            • Performance Director

            • Global CMO Track

You will be part of the core engine powering Champions Group’s 2026 expansion.

7. ROLES TO HIRE

1. Senior Cold Email Specialist

2. Multichannel Demand Generation Specialist

3. LinkedIn Campaign Specialist

4. Google & Meta Ads Performance Marketer

5. Growth Strategist (Client Facing)

6. AI-Powered Personalization Writer

7. Data & Campaign Analyst

8. Campaign Operations Manager

9. SDR/BDR (Inbound + Outbound)

10. Marketing Automation Specialist

8. Candidate Quality Bar: Who We Will Line Up

We will target candidates from:

            • High-performing B2B SaaS firms

            • Performance marketing agencies

            • Email automation companies

            • AI-first marketing teams

Share your resume to [email protected]